Data from a Klein Buendel (KB) research project on the formative development of an online responsible alcohol beverage server training program for Spanish language populations the U.S. Southwest was presented in June at the 41st Annual Scientific Meeting of the Research Society on Alcoholism in San Diego, California.
Preventing alcohol-related injury and death is a national priority. Evidence-based interventions to change organizational and community norms, including training to promote responsible alcohol beverage service (RBS), are important public health approaches. However, current RBS training has not been tailored to address Spanish-speaking populations that represent disproportionately high rates of alcohol-related injury and death in the U.S. WayToServe®, an evidence-based RBS intervention, is being redesigned to promote a culturally and linguistically adapted RBS training for Spanish-speaking servers, titled WayToServe Español.
Four focus groups were conducted with Spanish-speaking alcohol servers to identify linguistic and culturally relevant additions to create WayToServe Español. Focus groups were held in El Paso, Texas, on weekdays in spring 2017, between 1:30-3:00 pm. Of the 37 participants, all were either monolingual or bilingual Spanish-speakers and active or recent alcohol sellers/servers. Research team members conducted the groups. The discussions were audiotaped and transcribed verbatim from Spanish to English. Two team members reviewed all transcripts for recurring ideas and comments and then categorized them into main themes.
Preliminary analysis identified four overarching themes: (1) challenges faced by servers, such as setting clear limits for alcohol service for their patrons; (2) support for RBS training; (3) participants’ evaluations of previous training (for example, the low quality of existing Spanish-language RBS training; and (4) their recommendations for Spanish-language RBS training, such as the importance of culturally-respectful training. Participants noted easy access to the web-based RBS training. Overall, the data suggest that WayToServe Español for Spanish-speaking servers is an important step in the creation of culturally- and linguistically-relevant approaches to enhance RBS.
This research project is titled “WayToServe Español: A Culturally-Appropriate Online Responsible Beverage Service Training for Spanish-Speaking Servers” and is funded by the National Institute of Minority Health and Health Disparities at the National Institutes of Health (R44MD010405. Dr. W. Gill Woodall, a KB Senior Scientist, is the project’s Principal Investigator. Collaborating co-authors on this presentation included Dr. Victoria Sanchez from the University of New Mexico Health Sciences Center, Dr. Areli Chacon Silva and Dr. Frank Perez from the University of Texas at El Paso, and Ms. Jeanny Camacho Reither, KB Senior Project Coordinator.