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Real Health Photos – National Safety Month

Real Health Photos – National Safety Month

For 100 years, the National Safety Council has been the leading safety advocate preventing unintentional injuries and death in the United States. The Council’s National Safety Month, Observed annually in June, focuses on reducing leading causes of injury and death on the job, on the road, in the home, and in all communities. Specific areas they address include workplace violence prevention, safe driving, poisoning prevention, ergonomics, and fall prevention.

More than 33,000 people, for example, died in falls in 2015, according to the National Safety Council. “Falling is the third leading cause of unintentional injury-related deaths over all age groups, but it’s the #1 cause of death for those 65 and older” (Injury Facts 2017, National Safety Council). Strategies for preventing falls include securing carpets to the floor, wiping up spills immediately, installing grab bars in tubs, in showers, and near toilets, and if necessary, provide personal walking devices, such as canes or walkers, to aid in stability.

Klein Buendel’s Real Health Photos stock photography enterprise includes numerous images of older adults using personal walking devices. These unique photographs can be used in educational materials to show older adult populations how easy and typical it is for people to use devices for safe walking.

Real Health Photos images show a diversity of gender, race, ethnicity, age, income level, and health condition. Use Real Health Photos for improving the impact of health campaigns for people from all walks of life, including older adults.

Senior lady with caneSenior man with caneSenior lady with cane 2Senior man with cane 2
For more images, visit Real Health Photos.

Real Health Photos Logo

Real Health Photos is a stock photography service owned and operated by KB. It was created and evaluated with a research grant (R44MD003338, Mary Buller, Principal Investigator) from the National Institute of Minority Health and Health Disparities at the National Institutes of Health. Real Health Photos is designed to capture the diversity of health through photography and promote the inclusion of all populations in health promotion materials and media.

Real Health Photos® is a KB registered trademark.

KB Receives Train to Tend® Trademark

KB Receives Train to Tend® Trademark

Klein Buendel has received trademark registration through the U.S. Patent and Trademark Office (USPTO) for the Train To Tend® product name and logo. This is the sixth registered trademark for a KB-owned or co-owned product. KB also has registered trademarks for the following technology-based health education programs:

  • Real Health Photos® – a stock photography website of diverse, under-represented people
  • Way To Serve® (with the University of New Mexico) – an online responsible alcohol server training program
  • Sunny Days, Healthy Ways® – a sun safety curriculum for grade K-5
  • Momzing® – a collection of videos for moms to exercise with their babies and toddlers
  • sunZapp® – a mobile phone app for personal sun protection advice

According to the USPTO, “A trademark is a brand name. A trademark or service mark includes any word, name, symbol, device, or any combination, used or intended to be used to identify and distinguish the goods/services of one seller or provider from those of others, and to indicate the source of the goods/services.”

The Train To Tend® logo was designed by Steve Fullmer, KB Creative Director, for a research project funded by the National Institute on Drug Abuse (R44DA038933). The Principal Investigator for the study is Dr. David Buller, KB Director of Research. His KB lead Co-Investigator is Dr. W. Gill Woodall, KB Senior Scientist. This project’s specific aims are to produce a comprehensive, compliant online responsible marijuana vendor training program —TrainToTend®. The training for the retail and recreational marijuana industry is intended to increase knowledge of state regulations for the sale of cannabis products in states that have legalized recreational cannabis, such as Colorado, Oregon, and Washington. The training also covers responsible sales practices, such as ID checking, safe storage, robbery prevention, the health effects of marijuana, and other industry-related content.

Welcome to the new KB Collaboratory!

Welcome to the new KB Collaboratory!

Welcome to the new KB Collaboratory – a fresh new edition of Klein Buendel’s blog. The KB Collaboratory complements our newly-designed website and disseminates timely information about our behavioral health research and collaborations.

Because we’re a “small bunch,” KB’s behavioral scientists, research staff, and developers collaborate with researchers, clinicians, and creatives from companies, universities, research institutes, and cancer centers around the world to design programs and products to prevent chronic disease. Along with our research publications, conference presentations, website, and social media, this blog is a dynamic outlet for sharing the health communication, education, and technology research that we do in collaboration with our distinguished research, business, and creative partners.

Watch for articles and features in the KB Collaboratory on our:

  • Research collaborators
  • Abstracts and conference presentations
  • Publications
  • New research projects
  • Technology and products
  • Outreach and education
  • News and announcements

If you’d like to get in touch, please email Mary Buller at mbuller@kleinbuendel.com.